Is Kim Kardashian’s Old Navy Lookalike Lawsuit Justified?

melissa molinaro or kim kardashian?
Kim Kardashian? Nope, it's Melissa Molinaro, star of the controversial Old Navy commercial

I read on today that Kim Kardashian has filed a lawsuit against Old Navy for a commercial starring Melissa Molinaro. Kardashian is claiming that the commercial, which features a female celebrity-type being photographed by paparazzi, has created “confusion in the minds of the consuming public” about Kardashian’s association with the store.

Look, I don’t know if Old Navy set out to fool us into thinking Molinaro is Kardashian, and yes, they DO look somewhat similar. Ok, they could be twins. But does Kardashian have a case here? On the one hand, she’s worked hard to build her brand, which includes her physical appearance. On the other hand, she must think she’s pretty hot stuff to think that every commercial with a dark-haired, cute girl being stalked by paparazzi is supposed to be her.

And if you look at Molinaro’s photos outside of the commercial (see photo, right), she does look very similar to Kardashian in real life, too. Is she supposed to change her appearance? Dye her hair blonde? Get plastic surgery?

The other twist to this story is that Reggie Bush is reportedly Molinaro’s boyfriend. He used to be Kardashian’s boyfriend. Talk about having a “type.”

And a couple weeks ago, Molinaro reportedly tweeted this about the whole thing (I didn’t see it on her Twitter account, so take it with a grain of salt): “We’re still talking about this?! Its JULY … this aired in February … some people have too much time on there hands … Some people think its all about them … its sad.”

Ok, so yeah, people like me are keeping this thing alive. Sorry about that, Melissa, but the lawsuit doesn’t feel right to me.

Take a look at the commercial, and tell me your thoughts in the comments below. Is Kardashian’s lawsuit justified? Or is she just capitalizing on the commercial by bringing more attention to herself? She is, after all, quite the publicity hound.


7 responses to “Is Kim Kardashian’s Old Navy Lookalike Lawsuit Justified?”

  1. Roxanne Avatar

    I’m not surprised to hear about the lawsuit, but I think it’s baloney. I saw the add, and I was in no way “confused” about it.

  2. Sheryl Avatar

    I agree; I think this is a ridiculous lawsuit. Besides, she should remember that imitation is the sincerest form of flattery.

  3. Jennifer Margulis Avatar

    Not sure how I feel about it. Maybe just bad that her old boyfriend chose a woman who looks just like her?

    1. Jane Boursaw Avatar

      It’s funny that a lot of celebrities seem to pick people who have a similar look about them.

  4. Marlene Avatar

    It ridiculous. Kim – get a life. So much time wasted on those dumb-ass cases.

  5. Makila Avatar

    I just read that according to a pop cultural survey conducted by Parade magazine Kim Kardashian is the most annoying celebrity in America. Do you agree with that?

    1. Jane Boursaw Avatar

      She definitely has her annoying traits, but she does seem like a good person with a good heart.

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