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Super Bowl 2013 Commercial: Pricline.com

Super Bowl 2013 Commercial: Pricline.com

The commercials for this Sunday’s Super Bowl game are starting to roll out (hey, maybe I won’t even have to watch the game!), and here’s one for Priceline.com.

We’ve already seen the commercial where Kaley Cuoco, star of CBS’s “The Big Bang Theory,” is introduced as William Shatner’s daughter. Brilliant. Just brilliant.

In this new commercial, that’ll be unveiled in Sunday’s pregame show, Cuoco firmly establishes herself as the kinder, gentler force to be reckoned with when it comes to saving travelers money on hotel rooms.

On her first mission, despite urgings from Shatner to overpower their mark with some heavy-handed tactics (“Use the stun gun!  Get the grappling hook!”), Cuoco instead introduces the traveler to Express Deals, a priceline.com service where customers don’t have to bid and can get quality hotel rooms with guaranteed amenities like a pool, gym or restaurant at savings of up to 45% over published rates.

Take a look, and follow @KaleyCuoco and @WilliamShatner on Twitter.

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